FreeMom is an innovative service company that was founded in 2020 and specializes in providing flexible working models for mothers. The aim of the company is to make it easier for mothers to re-enter the labor market and to offer companies access to a qualified and motivated workforce. FreeMom connects mothers with companies that offer flexible and family-friendly working conditions, helping to promote diversity and inclusion in the workplace.
FreeMom offers companies the opportunity to find job-qualified mothers for various working models via a user-friendly platform. In addition, FreeMom supports mothers in their search for suitable job offers and gives them access to a network of companies that offer flexible working conditions. The company also offers an affiliate program that allows partners to earn money by referring new users and businesses to FreeMom.
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Customer problem: Many mothers find it difficult to re-enter the labor market after a maternity leave, especially if they need flexible and family-friendly working models. Companies, in turn, are often looking for qualified employees who accept such flexible models.
Solution: FreeMom offers a platform that connects mothers with companies that offer flexible and family-friendly working conditions. This makes it easier for mothers to re-enter the labor market and helps companies to find qualified workers.
Customer focus: B2B2C – FreeMom is aimed both at mothers who are looking for flexible working models and at companies that offer such working models.
Business model: FreeMom generates revenue through fees for the use of the platform by companies and through an affiliate program in which partners receive commissions for referring new users and companies.
Technology Description: FreeMom utilizes a user-friendly online platform that allows moms to register, create profiles and search for suitable job opportunities. Companies can publish job offers, manage applications and contact potential candidates directly.
Market description: The market for flexible and family-friendly working models is growing steadily as more and more companies recognize and implement the benefits of such models. FreeMom serves this growing market by providing a platform that meets the needs of both moms and businesses.
USP: FreeMom is the only platform that focuses specifically on providing flexible working models for mothers. By connecting mothers and companies that offer family-friendly working conditions, FreeMom creates a win-win situation for both sides.
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